Focus on Creating. We'll Handle The Business Essentls.
Benefits, Payroll, Compliance & Protection

Sound Familiar?
“I had to explain what a brand deal is to my insurance agent for 20 minutes… and they still didn’t get why my income fluctuates.”
“I’ve been paying my editor as a contractor but now I want to offer health insurance. No one can tell me how to do this properly.”
“My camera gear is worth $15,000 and I travel with it weekly. Regular insurance doesn’t understand why this is both personal and business equipment.”
One Platform, Everything Your Creator Business Needs
From health insurance to payroll, essentL provides everything traditional employers offer, designed specifically for creator businesses.
Complete Benefits
Health, dental & vision
Mental health coverage
401K Retirement plans
Life Insurance
Team Management
Full-service payroll
Contractor payments
Team benefits
Onboarding tools
Creator Business Compliance
Multi-state compliance
Tax filing support
Business insurance
Legal templates
Creator Protection
Production insurance
Brand deal protection
Equipment coverage
Liability insurance
Built for Creator Businesses of All Kinds
YouTube
Creators
Includes
TikTok & Instagram Creators
Includes
Podcast & Course
Creators
Includes
Gaming & Streaming Creators
Includes
Secure Your Invitation
651 spots left
Limited spots available for our initial launch. Don't miss out.
🎯 Early Access Benefits:
∙ 50% off monthly fees for first year
∙ First access to new features
∙ Save 30-40% on coverage
What Creators Are Saying
“
After 5 years of juggling individual insurance policies, contractor payments, and equipment coverage, I’m ready for something that works for my business. Can’t wait for this to launch.

850K+ Subscribers
“
I had to turn down hiring an assistant because figuring out the payroll and benefits was too complicated. essentL is exactly what I’ve been waiting for to grow my team the right way.

1.2M+ Followers
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Even as a smaller creator, I need real business protection. I love that essentL is building something that works for creators at my level—not just the huge channels.

25K+ Subscribers
“
After my audio equipment was damaged during travel last year, I realized how exposed I was. I joined the waitlist because finally someone is building real protection for creators.

75K+ Listeners